THE BREWSKI REPORT Tommy Brewski: My Beer. My Life.

September 12, 2009

Strongbow Dry Cider Review 9.12.09

Filed under: Ciders — Tags: , , , , , , , , , , , — Tommy Brewski @ 6:46 pm

Yes.  I know it's not beer.

Yes. I know it's not beer.

The Brewski Report H.P. Bulmer’s Strongbow Cider.
File Date: 9/12/09

File Name: My Therapist Says It’s Okay to Like Cider And Not Soccer.
The Cider: Strongbow
Type: Dry Cider
Serving: Bottle, Clear
Stats: 5.0% ABV
Brewer: H.P. Bulmers Limited
Country of Origin:  UK (England)
Brewer Info:  Bulmer’s is the worlds largest cidermaker.  The company was founded in Hereford, England in 1887 by Percy Bulmer, the son of a local clergyman.  Bulmers makes 65% of the five million hectolitres of cider sold annually in the UK.  Bulmers was first granted the Royal Warrant in 1911 and continues proudly today as Cider Maker to her Majesty, the Queen.  Cider remains the ‘core’ of the Bulmers business, its main brands, Strongbow, Woodpecker and Scrumpy Jack, are all market leaders.  Strongbow stands at No 8 in the Top Ten Chart of UK best selling long alcoholic drinks, more popular than most major lager brands.

Founder Percy Bulmer

Founder Percy Bulmer

Brewer Brand Hype:  Strongbow is a crisp, premium imported cider from the U.K. which delivers maximum refreshment in an authentic, traditional English recipe. Strongbow is built on the promise of maximum refreshment of body and mind.  With its clean refreshing taste and striking livery, Strongbow appeals to import beer drinkers everywhere.  Served chilled, Strongbow delivers a  full bodied, refreshing taste.

Label:  Strongbow – The Authentic English Cider With A Dry & Refreshing Finish.

The Brewski Review:  Okay, so it’s not a beer.  I thought I’d do something different and mix things up a bit with this review.  Actually, I didn’t pay much attention to the label before I popped the cap and poured.  Needless to say, I was a little miffed at the lack of a nice, foamy head.  When I did read the label I cursed the retail lacky that thought stocking cider with the beer was appropriate.  Yes, it’s a golden color and it’s an alcoholic beverage but it’s not beer. 

That said, I need to go on record that this is a tasty beverage.  The brewer touts the popularity of this beverage in England so it must be good huh?  I certainly can’t qualify the European taste buds as superior to those of the North American variety so it must be that A): cider isn’t as popular in the USA; or, B): their marketing campaign needs some girls in skimpy outfits to goose sales.  Maybe it can be equated to soccer: this is also a European import that’s not as popular here as it is back home.  Then again, I don’t like soccer.

Drinkability:  A tasty cider beverage worthy of a try.
Appearance:  Pale golden in color.
The Buds:  Well recieved apple flavor.
TBR Cap Rating:  3.75 out of 5

Powered by WordPress