THE BREWSKI REPORT Tommy Brewski: My Beer. My Life.

September 1, 2010

The Flag Of Australia.

File Date: 9.1.2010

This reporter has to wonder if this is the flag they fly over the Commonwealth in Canberra?

This Would Make For A Nice State Flag Wouldn't It?

This Would Make For A Nice State Flag Wouldn't It?

July 27, 2010

Australia’s Foster’s Lager Beer Review 7.27.10

Straight from the Keg - not the oil can.

Straight from the Keg - not the oil can.

The Brewski Report Reviews Foster’s Lager
File Date: 7.27.2010

File Name: Down Under Beer Ads Are Tops
The Beer: Foster’s Lager
Type: American Adjunct Lager
Serving: Draft
Stats: 5.0% ABV
Brewer: Foster’s Group Limited
Web Site: www.fostersbeer.com
Country of Origin: Australia
Brewer Info: William and Ralph Foster created Foster’s in 1887. They were so dedicated to delivering Foster’s the way it should be enjoyed, they even sold it with ice to keep Australia’s warm environment at bay. More than 120 years later, the bold, refreshing taste of Foster’s is available in more than 150 countries, making it the largest-selling Australian beer brand in the world. Foster’s 25.4 oz. cans arrived in the U.S. in 1972. They resembled motor oil cans so, naturally, Americans nicknamed them “Foster’s Oil Cans.” And the name’s stuck ever since. Truth is, we quite like it. Almost as much as we like what’s inside. Pride of Ringwood hops are only grown by Hop Products of Australia in Bushy Park, Tasmania and Oven River, Victoria and by Ellerslie Hop Estates in Myaree. And unlike other beers, they’re added at the end of the brewing process to preserve their freshness. These hops and an exclusive Foster’s yeast are what give Foster’s its bold, refreshing taste. The “secret” yeast doesn’t produce sulfer harshness that other beers can exhibit, which means that Foster’s taste is never skunky and always Australian.

fosters-labelBrewer Brand Hype: It’s bright, golden color sits beneath a creamy foam head. A moderate aroma with a full malty character. Foster’s Lager is a 5% alcohol by volume lager with a bright, golden color that delivers a refreshing beer-drinking experience with a crisp, clean hop finish.
Label: The kegs were in the cooler. The bartender wouldn’t let me in.

The Brewski Review: The great thing about Foster’s Lager is their sense of humor. Face it, the beer is just another American Adjunct Lager and is nothing super special. So, how do you make it special? Clever marketing. Great ads with a sense of humor and a company that isn’t too proud or stuffy. I can recall some of the television ads from years ago (i.e. ‘Long Distance Relationship’ – where a man and woman sit at opposite ends of a bar). Different than anything else that was out there in my opinion. Check out the print ad below and you’ll see what I mean. As far as the beer goes, it’s a session beer. Drink it in large quantities. It’s cold, crisp and suitable for a warm summer day. There is a slight hoppy finish to it as noted above. Someday, when I win the lottery, I’ll visit Autralia and drink a Foster’s down under. Maybe it’ll bring on a whole new meaning drinking it as a domestic beer vs. an import.

Drinkability: Most likely wouldn’t drink again.
Appearance: Pale straw gold color.
The Buds: Typical tasting adjunct lager.
TBR Cap Rating: 3.5 out of 5 caps.

Well, you wouldn't want a warm beer, would you?

Well, you wouldn't want a warm beer, would you?

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