THE BREWSKI REPORT Tommy Brewski: My Beer. My Life.

February 9, 2014

TBR’s Bass Pale Ale Beer Review 2.9.14

bass-tbr-rev-ldr

TBR Reports on William Bass’ Pale Ale
File Date: 2.9.14

File Name: Titanic size snow piles.
The Beer: Bass Pale Ale
Type: English Pale Ale
Serving: Bottle
Stats: 5.0% ABV
Brewer: Bass Brewers Ltd.
Web Site: www.bass.com
State/Country of Origin: United Kingdom (England)
Brewer Brand Hype: Bass is a full-flavored English-style ale that is still brewed according to its original
Brewer Info: The Bass Brewery was founded in 1777 by William Bass in Burton upon Trent,
England. The main brand was Bass Pale Ale, once the highest selling beer in the UK. By 1877,
Bass had become the largest brewery in the world, with an annual output of one million barrels.
Its pale ale was exported throughout the British Empire, and the company’s distinctive red triangle
became the UK’s first registered trademark.

recipe.  Select malts, aromatic hops and water rich in essential salts and minerals combine to give Bass its
slight burnt roast aroma and high-quality, full-bodied flavor.  The original English Pale Ale and England’s
first trademark, Bass has been embraced by trail-blazers since 1777.  The brand has been painted by Manet,
fought over by Napoleon and was served on the Titanic.
Label: The World’s Finest Pale Ale. Iconography – As Bass Pale Ale’s popularity grew, unscrupulous imitators
tried to pass off inferior products as Bass by copying the unique red triangle logo. In 1875, concerned for
the reputation of their beloved brew, Bass brewers applied for and were granted England’s first registered
trademark. This fine pale ale has been brewed in the great British tradition using the finest two-row
malted barley.

The Brewski Review: Served on the Titanic? Interesting. I think I have a snowpile as big as the iceberg that
sank the Titanic sitting next to my driveway. I believe my patience with winter has reached a high point –
I’ve had enough. It’s snowing every couple of days and I’ve officially run out of places to throw it.
This winter has been brutal. If it’s not snowing it’s subzero weather. I’ve had to replace a battery in one car,
my pickup truck won’t start (it also needs a new battery) and my Explorer has a leaking power steering pump
(or hose): the fluid drains out within a couple of hours. So, I’ve not been a happy camper this bitterly
cold season. Not even a good beer makes me feel better these days. This beer comes close. It’s a wonderful
tasting pale ale in my humble opinion. It pours as a amber/copper color and has a quick dissipating head that
leaves just a trace of lace on the glass. There is a nice mild, almost sweet taste that is smooth on the way
down and leaves no bitter aftertaste. Just the way I like it.

Drinkability: Will definitely drink again.
Appearance: Light amber/copper color.
The Buds: Nice and smooth.
TBR Cap Rating: 4.5 out of 5 caps.

Love the promo ad by Bass.

Love the promo ad by Bass.

And another clever promo ad from Bass & Co.

And another clever promo ad from Bass & Co.

April 19, 2013

Boddingtons Pub Ale Beer Review 4.19.2013

The pour on this beverage is magnificent to view.

The pour on this beverage is magnificent to view.

TBR Reports on Inbev’s Boddingtons Pub Ale
File Date:  4.19.2013

File Name: Good There Isn’t Good Here
The Beer: Boddingtons Pub Ale
Type: English Pale Ale
Serving: Can
Stats: 4.7% ABV
Brewer: Boddingtons (Inbev UK Limited)
Web Site: http://ab-inbev.co.uk/
State/Country of Origin: England
Brewer Info: Anheuser-Busch InBev is the largest brewer in the world and makes many of the UK’s best-loved drinks. Our size is matched by our ambitions. We have set ourselves the goal, through our people, our products and our work on responsible drinking, community and the environment, of becoming the Best Beer Company in a Better World. Our beers have been popular in the UK for many years and we now employ around 1,400 people at our UK breweries at Magor, Samlesbury and in Mortlake – as well as at our company headquarters in Luton. In the UK we manage and make a wide range of award-winning beers, ales, stouts and cider. They include global flagship brands such as Budweiser, Stella Artois and Beck’s as well as local favourites including Boddingtons and Bass. We have introduced new beers such as Budweiser Brew No.66, Stella Artois Black and Stella Artois Cidre and distribute iconic world beers including Hoegaarden and Leffe.

tbr-boddingtons-logo-insertBrewer Brand Hype: Boddingtons has been enjoyed by beer drinkers in England for more than 200 years, and is well known for its creamy head and smooth body. It is now sold in over 30 countries worldwide and can be drunk on tap in places as far afield as New Zealand and Hong Kong. Boddingtons is a refreshing, smooth beer renowned for its golden colour, full-bodied flavour and malty, moreish taste with smooth, tight creamy head.
Label: Since 1778 when it was first brewed at the Strangeways Brewery in Manchester, Boddingtons has been renowned as a unique, pale-gold ale. In English pubs, Boddingtons is served using the traditional hand pulled method which mixes air with the ale as it pours, producing a distinctive creamy head and smooth body, with little gassiness. Ordinary packaged ale cannot match this quality, but the new DRAUGHTFLOW SYSTEM does. By releasing millions of tiny bubbles when opened, DRAUGHTFLOW cans give creamy head and authentic fresh taste of Boddingtons Pub Ale. The DRAUGHTFLOW SYSTEM employs a small recyclable device which floats in the ale.

The Brewski Review: I think Boddingtons has the DRAUGHTFLOW SYSTEM down to a science. The pour was fantastic to watch: tiny little bubbles made the beer look almost effervescent. At first I thought it was a cloudy, mud color but the head rose up to the top and formed a nice, tight, creamy white head that stuck around to the bitter end. The beer itself was rather tasteless and unmentionable. It wasn’t bad by any means but on the first sip I was rather blown away by the lack of taste – almost watery. Yes it was smooth and creamy. It maintained a nice balance between the hops and malt which minimized the aftertaste. But, would I drink this here in the states? No. Would I drink it while sitting in a pub in England? Maybe. Will I ever travel to the UK to give it a try? Probably not. If I was going to venture overseas, I think Austria would be my first stop for beer. The history of England would be appealing to see, touch and learn, but it’s not tops on my list. Besides, I don’t think I could fathom taking my two young children with us on such a long journey. It’s challenging enough to make it couple miles up the street to the grocery store let along half way around the globe.

Drinkability: Probably not.
Appearance: Nice deep gold and creamy white head.
The Buds: Rather bland.
TBR Cap Rating: 3.5 out of 5 caps

Boddingtons beer girl No. 1. (Note the hyper-toned drinking appendage.)

Boddingtons beer girl No. 1. (Note the hyper-toned drinking appendage.)

Crazy strong Boddintons beer girl No. 2 w/ switchable drinking/arm wrestling muscled up right limb.

Crazy strong Boddintons beer girl No. 2 w/ switchable drinking/arm wrestling muscled up right limb.

February 15, 2013

Vintage Western Budweiser Beer Advertisements 2.15.2013

Vintage Budweiser Print Advertisements

2.15.2013

As you may have picked up, I like vintage stuff. If I had the means, I may have led a different life filled with shades of ‘Diggers’, ‘West End Salvage’ or ‘American Pickers’. I like vintage signs, brand promotional items, antique hardware, furniture, all kinds of things. Vintage print ads are no exception. Here are a few old Budweiser print ads from years past. I selected these because they all have a western, frontier or country ‘theme’. Some of you may have seen them around before. If not, enjoy.

All cowboy-ed up and no place to hang out except the fence.

All cowboy-ed up and no place to hang out except the fence.

An earlier version of a 'trucker' convoy.

Darn traffic.

How do you link lobsters and oysters with cowboy?

Before Wells Fargo was 'Too Big To Fail'.

Early 'Doomsday Preppers'....when doomsday could of been any day of the week if you didn't shoot it, fix it, chop it, gather it, herd it, milk it, grow it or cook it yourself.

Early 'Doomsday Preppers'....when doomsday could of been any day of the week if you didn't shoot it, fix it, chop it, gather it, herd it, milk it, grow it or cook it yourself.

A Great Wonder of the World....and the Grand Canyon too!

A Great Wonder of the World....and the Grand Canyon too!

Danny Boone mowing the yard.

Danny Boone mowing the yard.

September 2, 2012

Blue Dawg’s Wild Blue Blueberry Beer 9.2.2012

Check out the color on this brew. Looks like grape juice.

Check out the color on this brew. Looks like grape juice.

TBR Reports on Wild Blue Right Off The Vine
File Date: 9.2.2012

File Name: My ESP Hones In On The Blueberry
The Beer: Wild Blue
Type: Fruit/Vegetable
Serving: Bottle
Stats: 8.0% ABV
Brewer: Blue Dawg Brewing/Anheuser-Busch, Inc.
Web Site: www.wildbluelager.com
State/Country of Origin: NY, USA
Brewer Info: Anheuser-Busch traces its origins back to the Bavarian brewery, which was established in 1852. Eberhard Anheuser acquired the Bavarian brewery in 1860 and renamed it E. Anheuser & Co. In 1864, his son-in-law, Adolphus Busch, joined the company that would later become Anheuser-Busch. While the company’s early years were demanding, Adolphus Busch proved up to the challenge. His keen vision, bold initiative, marketing savvy and passionate commitment to quality were his legacy to those who followed, and the high standards he established have been adhered to by each succeeding generation. Today, Anheuser-Busch produces the two best-selling beers in the world, Budweiser and Bud Light, and operates 12 breweries in the United States.

tbr-wild-blue-insertBrewer Brand Hype: Wild Blue is a blueberry lager that fuses the juice of nature’s perfect fruit – blueberries – with premium American and German hops, two row and six-row barley malt and cereal grains. Wild Blue has a full taste with a pleasant blueberry aroma and flavor, and contains 8 percent alcohol by volume (ABV). Its fun, irreverent spirit is conveyed in every aspect of the beer, from the bottle label that features a bulldog kicking a blueberry to its full-bodied taste. Wild Blue is the perfect drink for adults who are thirsting for something new and will be available in sleek 12-ounce amber glass bottles. Please remember to always enjoy responsibly.
Label: Wild Blue. Premium Blueberry Lager. Premium Lager With Natural Flavors And Color From Juice.

The Brewski Review: I must have ESP. Before I poured this beer I was thinking it should be blue. Although not blue, there is definitely COLOR. A deep grape juice color would be the best way for me to describe it. The quick foamy head was also highly tinted and quite unique. It almost makes me think I’m drinking one of my wife’s Seagram’s Raspberry Lemonade coolers. The taste at first was blueberry then it settled in as a blueberry pancake aftertaste. Again, if your gonna go fruit, have the beer TASTE like the fruit your marketing. This one doesn’t dissapoint. It went down nice and smooth on this muggy Labor Day Weekend. Since it’s my first blueberry beer, I’m hesitant to say this one was a home run. There may be others out there that are even better! Oh, and back to that ESP thingy….this could really work to my favor. I could sense the best tasting beers on the shelf before I picked them. Then, I could work my way down from the perfect beers to the mediocre (I’d skip the below average beers) starting with all the 5 Cap beers. You know….cut to the chase so to speak.

Drinkability: Definitely
Appearance: Grape juice color
The Buds: Great if you like blueberry.
TBR Cap Rating: 4.0 out of 5 caps.

October 29, 2010

Michelob’s Jack’s Pumpkin Spice Ale Beer Review 10.29.10

You know Jack? Maybe you should become friends with the jack I know. Anheuser's entry into the Pumpkin Ale category.

You know Jack? Maybe you should become friends with the Jack I know. Anheuser's entry into the Pumpkin Ale category.

The Brewski Report Reviews Michelob Brewing Jack’s Pumpkin Spice Ale
File Date: 10.29.10

File Name: The Little Guy Gets The Shaft – Again.
The Beer: Jack’s Pumpkin Spice Ale
Type: Pumpkin Ale
Serving: Bottle
Stats: 5.5% ABV
Brewer: Michelob Brewing Co. / Anheuser-Busch Inc.
Web Site: www.anheuser-busch.com
Country/State of Origin: MO, USA
Brewer Info: Anheuser-Busch traces its origins back to the Bavarian brewery, which was established in 1852. Eberhard Anheuser acquired the Bavarian brewery in 1860 and renamed it E. Anheuser & Co. In 1864, his son-in-law, Adolphus Busch, joined the company that would later become Anheuser-Busch. While the company’s early years were demanding, Adolphus Busch proved up to the challenge. His keen vision, bold initiative, marketing savvy and passionate commitment to quality were his legacy to those who followed, and the high standards he established have been adhered to by each succeeding generation. Today, Anheuser-Busch produces the two best-selling beers in the world, Budweiser and Bud Light, and operates 12 breweries in the United States. 

tbr-jacks-pullBrewer Brand Hype: Our fall seasonal is a subtle, well-balanced ale, copper in color, offering rich, full flavors and aromas of pumpkin and spices. This all-malt ale is brewed with golden delicious pumpkins and select seasonal spices, including nutmeg, ginger, cinnamon and clove. Jack’s Pumpkin Spice Ale complements dishes such as turkey dinners, pumpkin bisque, teriyaki chicken and mild Italian sausages. Enjoy Jack’s Pumpkin Spice Ale in a tall, fluted glass.
Label: Our fall seasonal draws it’s rich copper color from two-row Caramel and Carapils barley malts. Brewed with Golden Delicious pumpkins and select seasonal spices to produce a balanced, truly flavorful taste. All malt ale brewed with pumpkins and select seasonal spices including nutmeg, cinnamon, ginger and clove.

The Brewski Review: I recieved my mortgage statement the other day in the mail. It was higher than I’m used to seeing to I phoned the bank to see what’s up. Apparently, my insurance company and county of residence decided I wasn’t paying enough. After hearing this I found myself in a state of confusion. About 6 months earlier I contested my property value and a decision came down in my favor. So, naturally, I called the county tax department and they said, ‘Oh yeah. Your property value was reduced but your taxes went up.’ ‘Perfect’ I said to myself. This could only happen to me. I pressed a little further and the helpful woman on the other end of the phone also noted that there was a local school levy increase (Didn’t Obama just give Schools/teachers $50B?) that was unknown to my wife and I. It must have been a double secret ballet that only the school officials knew about and voted in favor of. This makes me happy. Then, I call my insurance company. My agent’s response was ‘There was a general, across the board rate increase to pay for hurricane claims in the Southern States.’ I responded with ‘Twenty percent?’ ‘Yes’ he said. Arrrg! Nothing makes me happier than paying more than my share to help keep someone else’s premiums affordable (people, this is sarcasm.). It seems that whenever a company, organization, or G-man agency needs money they just raise rates and taxes while my slice get’s smaller and smaller. Is this a great county or what? Now that I’m in a terrific mood, I’ll spill the bean on this seemingly not-so-bad industrial brew. There is some decent spice flavor and some malty taste. The beer poured out as a rich copper tone – one of my favorite colors (see pictures of my den walls). I enjoyed this beer but It just didn’t measure up to some of the other pumpkin beers I’ve tasted. Nonetheless, it was still a drinkable beverage. This brand has been available since 2005.

Drinkability: Would drink it again.
Appearance: Rich copper color.
The Buds: Decent showing for an industrial brew. Nice spice taste.
TBR Cap Rating: 3.75 out of 5 caps.

Pumpkin Chunkin Ammo.

Pumpkin Chunkin Ammo.

September 11, 2010

Margaritaville Brewing’s Landshark Lager Beer Review 9.11.10

Fins Up Parrotheads! Or, As Jimmy Would say - 'Drink Up! I Need To Fund Another Business Venture.'

Fins Up Parrotheads! Or, As Jimmy Would say - 'Drink Up! I Need To Fund Another Business Venture.'

The Brewski Report Reviews Margaritaville Brewing’s Landshark Lager
File Date: 9.11.10

File Name: Singing All The Way To The Bank
The Beer: Landshark Lager
Type: American Adjunct Lager
Serving: Bottle
Stats: 4.7% ABV
Brewer: Margaritaville Brewing / Anheuser-Busch
Web Site: www.landsharklager.com
Country / State of Origin: FL, USA
Brewer Info: Since Margaritaville Brewing is only a ‘label’, here is some info on the real brewing company: Anheuser-Busch traces its origins back to the Bavarian brewery, which was established in 1852. Eberhard Anheuser acquired the Bavarian brewery in 1860 and renamed it E. Anheuser & Co. In 1864, his son-in-law, Adolphus Busch, joined the company that would later become Anheuser-Busch. While the company’s early years were demanding, Adolphus Busch proved up to the challenge. His keen vision, bold initiative, marketing savvy and passionate commitment to quality were his legacy to those who followed, and the high standards he established have been adhered to by each succeeding generation. Today, Anheuser-Busch produces the two best-selling beers in the world, Budweiser and Bud Light, and operates 12 breweries in the United States.

tbr-lndshrk-logoBrewer Brand Hype: Fins Up! Land Shark Lager has arrived! Grab a refreshing, thirst quenching island lager and let the “Fin Begin”! Land Shark Lager Premium Quality is brewed by the Margaritaville Brewing Company in Jacksonville Florida. Land Shark Lager is a refreshing, drinkable island lager brewed with a complex blend of hops…giving the beer a distinctive hop note taste.
Label: Premium Quality Island Style Lager. Landshark Lager. Fins Up!

The Brewski Review: What can I say about this? I’m sure to disappoint all the Parrotheads out there but this beer was lacking some serious substance. It didn’t tasted bad, there just wasn’t any taste. If your not aware, this beer is a ‘cooperative project’ between Jimmy Buffet’s ‘Margaritaville Brewing’ label and Anheuser-Busch which started in 2006. A relatively new brand.

The Stadium Deal

The Stadium Deal

In 2009 Jimmy Buffet, et al., convinced Stephen Ross of the Miami Dolphins to change the name of the Dolphin’s stadium to Landshark Stadium. Definitely a marketing ploy but on whose part I don’t know. Mr. Ross should have gotten something out of the deal to make it worth his time. It seems like quite a bit of effort for a little PR stunt. Anheuser-Busch has deep pockets so maybe it sold Landshark Lager to the stadium at cost – giving Mr. Ross a little profit bump. But, after tasting the beer, Anheuser-Busch should be spending big $ to sell this brand.

PR Extroidenaire Buffet With Ross

PR Extroidenaire Buffet With Ross

I like Jimmy Buffet’s songs but I’m not a Parrothead and I won’t be a lemming just because I like his music. Face it, Mr. Buffet is an astute businessman. If he can make a few bucks and it fit’s within his ‘theme’ then I’m sure he’d consider it – and why not. I don’t fault the man. He owns restaurants, casino’s, has played in movies and TV, writes and of course, is a musician. Maybe Jimmy likes the beer. (Remember the Seinfeld episode where Jimmy refers to himself in the third person – ‘Jimmy’s got a compound fracture!’ – classic.) Good for him. I, on the other hand, need a little more taste to make me sing. I have a hard time believing that AB will keep this brand going for an extended period of time. They must be subsidizing the heck out of it to keep it alive. That’s my take.

Drinkability: Nah. Never again.
Appearance: Very pale golden color.
The Buds: Bland. Not much flavor.
TBR Cap Rating: 2.50 out of 5 caps.

Akroyd And The Landshark. Classic SNL. Candygram Anyone? Perhaps This Is The Birthplace Of Buffet's Brand Name?

Akroyd And The Landshark. Classic SNL. Candygram Anyone? Perhaps This Is The Birthplace Of Buffet's Brand Name?

August 20, 2010

Vintage Budweiser Advertisements 8.20.10

Here are a few vintage bud advertisements that make you wish for simpler times. I was just a glimmer in my mother’s eye when these ads saw their debut, but it still makes me yearn for a time before cell phones, cable news, wi-fi, rap music, bad 80’s hairstyles and celebrities who aren’t. Ahhhh!

Aren't you glad? Springtime is a happy time. And the best place to be is close to a bud. Cold, refreshing Budweiser....the King of Beers.

Aren't you glad? Springtime is a happy time. And the best place to be is close to a bud. Cold, refreshing Budweiser....the King of Beers.

KNOW HIM! He's the easiest man in town to meet. Just visit your friendly tavern and ask for Budweiser....King of Beers.

KNOW HIM! He's the easiest man in town to meet. Just visit your friendly tavern and ask for Budweiser....King of Beers.

I penned a post on 7.29.10 for Killians Irish Red that notes what my bartender would look like if I owned my own place. This smartly dressed man is what I pictured. Not a punk with a nose/ear/belly ring in a graphic tee shirt advertising his favorite band. Oh yeah, I dig that vintage light behind him as well.

Does anyone remember paying $0.25 for a beer? This would be a great sign vintage sign to have. Although, the only place my wife would allow me to hang it would probably be the garage or basement.

Does anyone remember paying $0.25 for a beer? This would be a great vintage sign to have. Although, the only place my wife would allow me to hang it would probably be the garage or basement.

July 28, 2010

Michelob’s Amber Bock Beer Review 7.28.10

The Food Looks As Good As The Beer Tastes.

The Food Looks As Good As The Beer Tastes.

The Brewski Report Reviews Michelob’s Amber Bock
File Date: 7.28.2010

 File Name: Designated Driver Sleeps In His Own Bed.
The Beer: Amber Bock
Type: Bock
Serving: Draft
Stats: 5.2% ABV
Brewer: Michelob/Anheuser-Busch
Web Site: www.anheuser-busch.com
Country of Origin: MO, USA
Brewer Info: Anheuser-Busch traces its origins back to the Bavarian brewery, which was established in 1852. Eberhard Anheuser acquired the Bavarian brewery in 1860 and renamed it E. Anheuser & Co. In 1864, his son-in-law, Adolphus Busch, joined the company that would later become Anheuser-Busch. While the company’s early years were demanding, Adolphus Busch proved up to the challenge. His keen vision, bold initiative, marketing savvy and passionate commitment to quality were his legacy to those who followed, and the high standards he established have been adhered to by each succeeding generation. Today, Anheuser-Busch produces the two best-selling beers in the world, Budweiser and Bud Light, and operates 12 breweries in the United States.

tbr-amber-bock-logo1Brewer Brand Hype: Michelob AmberBock is an American-style bock beer with a rich, malty and smooth taste that is hearty and full-bodied, yet finishes cleanly. Anheuser-Busch introduced this premium-plus beer nationally in 1995. Best served with grilled, barbecued and German-style food. This dark mahogany lager has a rich nutty aroma. With a gentle hint of caramel malt sweetness, this American-style bock has a deep malty body that pours a tall head. Brewed using 100 percent malt-including dark-roasted black and caramel malts and all-imported hops
Label: Draft beer – no label.

The Brewski Review: I stopped into a small bar to have some dinner after work. It reminded me of my college drinking days: a bunch of regulars sitting up at the bar. I did spend time drinking at the local college bars, but I also liked to visit small bars where the misfits hung out: bikers, college kids, townies, old folks, music afficianados, etc.  You had it all. The bands were great and the beer was cheap (rest assured we didn’t drink anything like Michelob – that was an old man’s beer.).  Buy it by the bucket or pitcher. Pour it into plastic cups. Don’t touch anything in the restroom. If you were lucky you weren’t the nightly designated driver so you could whoop it up. It was always a challenge though not to be the driver. Usually we all met at someone’s house. After we had one or two we’d go outside to the cars. Everyone would walk to someone else’s car and then we’d argue. I probably had more than my fair share of driving assignments but that was alright. If you didn’t drive there was always a risk of not having a ride home. The driver may hook up or decide he’s had enough and just leave. So, when I did drive, I may not have been able to drink as much as I wanted. But, at least I knew where I’d be sleeping that night.

Drinkability: Sure. Would drink it again.
Appearance: Dark amber in color. Minimal head.
The Buds: Mild and malty tasting.
TBR Cap Rating: 4.0 caps out of 5.

tbr-amber-bock-banner

June 1, 2010

Anheuser-Busch’s American Ale Beer Review 6.1.10

American Ale in all it's glory.

American Ale in all it's glory.

The Brewski Report Reviews Anheuser-Busch’s American Ale
File Date: 6.1.10

File Name: Would you like some beer with that smoke?
The Beer: American Ale
Type: American Amber/Red Ale
Serving: Bottle
Stats: 5.3% ABV
Brewer: Anheuser-Busch, Inc.
Web Site: www.anheuser-busch.com
Country of Origin: MO, USA
Brewer Info: Anheuser-Busch traces its origins back to the Bavarian brewery, which was established in 1852. Eberhard Anheuser acquired the Bavarian brewery in 1860 and renamed it E. Anheuser & Co. In 1864, his son-in-law, Adolphus Busch, joined the company that would later become Anheuser-Busch. While the company’s early years were demanding, Adolphus Busch proved up to the challenge. His keen vision, bold initiative, marketing savvy and passionate commitment to quality were his legacy to those who followed, and the high standards he established have been adhered to by each succeeding generation. Today, Anheuser-Busch produces the two best-selling beers in the world, Budweiser and Bud Light, and operates 12 breweries in the United States.

tbr-amer-ale-logo1Brewer Brand Hype: American-style amber ale. Budweiser American Ale has a robust taste that’s full-bodied, but not too heavy or too bitter. Carefully brewed with the highest quality American ingredients, this rich, amber-colored, all- malt ale delivers a satisfying bold taste with a bright hoppy finish. It’s an ale that’s distinctly American in character. Initial citrus and slight green hop aromas in the nose from the Cascade dry hop are balanced by caramel and slight toasted malt flavor and aromas. Balanced and full-bodied but not overpowering, with a savory finish. Brewed with caramel malted barley for a beautiful, rich amber color and sweet malt character and dry-hopped with Cascade hops from the Pacific Northwest for a noticeably citrus aroma, Budweiser American Ale achieves the perfect balance of rounded malt and hop flavor. 
Label: Budweiser American Ale defines a new style of ale – The American Ale – created by Anheuser-Busch brewmasters to deliver robust ale taste that’s full-bodied, but not too heavy nor too bitter. Carefully brewed with barley from America’s Heartland and Cascade Hops from the Pacifc Northwest, this rich, ambered-colored ale has robust flavor and a distinctive, hoppy finish.

The Brewski Review: I thought I’d try out a new restaurant today while out on the road.  It was tucked back off the main road with a red awning that said Sports.  Beer.  Food. and a few other key words to catch a guys attention.  We walked in, a coworker and myself, and were quite surprised by how few people were inside and how much cigarette smoke clogged the air.  (A Smoke-ateria I like to call it.) These patrons, about 8 old dudes in their 60’s and 70’s must have been huffing and puffing like they were all going on the wagon the next day.  I think the bargirls must be smokers as well since no one made an effort to turn on the ventilation system.  Let it be known, I’m no fan of smokers. I don’t judge people who smoke but at the same time, I don’t want to smell it just because you like to do it.  Needless to say, we down a quick beer and hit the road. We glanced at the menu but, frankly, I don’t think I would have been able to enjoy eating anything. The worst part is, from just my short time inside my clothes reaked.  Arrrg!  Anyway, the beer I downed was a Budweiser American Ale. If I was a beer snob and tried to detect all the suble aromas I would be hard pressed considering the environment. Good thing I’m not one of those guys.  I liked this brew.  Rather hoppy but it wasn’t too bitter and had minimal aftertaste. Decent beverage for an industrial brewer. Winter would be a good time to enjoy this beverage. Although it wasn’t heavy it was nonetheless a richer, fuller brew.

Drinkability: Would drink it again – maybe in the fall or winter.
Appearance: No glass this time around.
The Buds: Good. Hoppy tasting with mild bitterness.
TBR Cap Rating: 4.0 out of 5.

Isn't this a great logo? Anheuser-Busch has never skimped on Marketing their brands.

Isn't this a great logo? Anheuser-Busch has never skimped on Marketing their brands.

May 11, 2010

Anheuser-Busch’s Bud Lime Lager Beer Review 5.11.2010

Bud Lime on the Bar Patio

Bud Lime on the Bar Patio

The Brewski Report Reviews Anheuser-Busch’s Bud Light Lime Lager
File Date: 5.11.10

 File Name: Big Brewer Cuts Out Small Produce Middleman 
The Beer: Bud Light Lime
Type: Light Lager
Serving: Bottle
Stats: 4.2% ABV
Brewer: Anheuser-Busch, Inc.
Web Site: www.anheuser-busch.com
Country of Origin: MO, USA
Brewer Info: Anheuser-Busch traces its origins back to the Bavarian brewery, which was established in 1852. Eberhard Anheuser acquired the Bavarian brewery in 1860 and renamed it E. Anheuser & Co. In 1864, his son-in-law, Adolphus Busch, joined the company that would later become Anheuser-Busch. While the company’s early years were demanding, Adolphus Busch proved up to the challenge. His keen vision, bold initiative, marketing savvy and passionate commitment to quality were his legacy to those who followed, and the high standards he established have been adhered to by each succeeding generation. Today, Anheuser-Busch produces the two best-selling beers in the world, Budweiser and Bud Light, and operates 12 breweries in the United States.

tbr-bud_light_lime-insertBrewer Brand Hype: American-style light lager that combines the superior drinkability of Bud Light with a splash of 100 percent natural lime flavor. Light-bodied brew with a delicate malt sweetness; clean, crisp finish, and the taste of a fresh-squeezed lime for ultimate refreshment. Perfect for summer refreshment, Bud Light Lime offers adults the citrus taste, expected from a fresh squeezed lime, without a trip to the produce aisle.
Label: Premium Light Beer With 100% Natural Lime Flavor.

The Brewski Review: Another road review.  I told the waitress to seat us (a coworker and myself) outside on the restaurant patio. It was a particularly nice day, blue skies and sunny with only a few passing clouds.  The first order of business was to review the beer list straight away.  I ordered a Gumballhead (Three Floyds Brewing Co.) but the waiter came back empty handed and said they were out.  Not too many other choices other than the large, institutional brews with the large media budgets.  So, I selected the lime flavored Bud beer.  How original I thought…..forget about putting the lime in the bottle, just add the lime flavor.  Surprisingly though, I think they actually pull it off quite well with this combination.  The lime citrus flavor was abundant.  Typical with most American Lagers, this was light, crisp and and a quick drinker. I would think the stuffy beer snobs would give this one a thumbs down when it really doesn’t deserve the bad wrap.  AB brewed this to fit a market and I think they were successful in achieving their goal. If you like lime and plan on spending a nice warm day drinking beer and relaxing, this just may be the beer for you.  Have several and it probably won’t fill you up if your eating a platefull of spicy wings, snoozing in the hammock, working in the yard or playing a game of volleyball.

Drinkability: Tasty lime flavor.
Appearance: Golden yellow. Large head dissipates quickly.
The Buds: Crisp and Refreshing for a hot, beer drinking summer day.
TBR Cap Rating: 4.25 out of 5

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